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101 recently celebrated our 10+1 anniversary.
To mark this milestone, we gave ourself a makeover to
bring out the new, unique brand image and
vision we have for101 as we turn to a new chapter.
Down to earth
The combination of earth-tone, neutral colours is the perfect balance between premium, simplicity and softness.
The colour scheme makes the stationery set gives off
a calming yet warming vibe.
Less is more
Minimalistic is the trend. The word-space ratio are well balanced to create a neat look to keep the design
subtle yet classy.
Use of texture
Texturised paper were used to give a solid feel,
while the indent effect not only further add unique
textures to it, but also complements the logo design.
Branded stationary set for a fresh new look
Type of service: Mall installation
#CNY #mallinstallation #interactiveexperience
#digitalisation
WE Design
RESULT
101 don't just do large-scale event projects - we are capable of giving brands a strengthened or new image via tailor-made brand design.
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